Social Media Marketing Tips & Tactics

Social Media Dos and Don’ts

Social Media Dos and Don’ts

It is hard to imagine a day without checking our newsfeed on social media because it has become such a significant part of our life. However, because social media is so widely used, it is important to understand the Social Media Dos and Don'ts in order to avoid...

Dos and Don’ts of Photo Use in Marketing

Dos and Don’ts of Photo Use in Marketing

We all understand the value of graphic material in marketing initiatives.  But, how about the dos and don'ts of photo use in marketing? Whether it's on social media, email marketing, or website design, images can make or break our message.  But not all...

The Power of Before-and-After Photos

The Power of Before-and-After Photos

As humans, we are visual creatures.  We process images faster than text and can quickly understand complex ideas when presented visually.  Here is when before-and-after photographs truly shine. A physical change, product demonstration or advancement of a project...

Social Media Marketing Trends

Social Media Marketing Trends

Social media is continuing to be more and more crucial to marketing as the digital age progresses. In reality, social media marketing is now a crucial component of any successful marketing strategy.  Businesses must stay current with the most recent innovations...

Optimize Photos for SEO

Optimize Photos for SEO

As everyone is aware, SEO is a crucial component of any successful digital marketing strategy. While most businesses focus on optimizing their website content, many overlook the importance of why you should optimize photos for SEO.  By optimizing your photos, you can...

Social Media with Candid Photos

Social Media with Candid Photos

Social media has radically altered the way we interact with one another and has become an essential part of our lives.  We have seen the development of photography as a result of the popularity of social media.  A few years ago, social media was all about...